We have teamed up with global agency, Instrumental to create an exciting new project to reinvent an old but successful idea. We carefully selected a range of influential youtube sensations in global territories to recreate, replicate and cover their version of our song, We Are The Oceans.
Global Artists and Top Tier Influencers will create their own unique cover version of the song and share this with their own global fan base via social media and their network. In turn, this will help raise the awareness of the charities global goal and message to the masses.
We want to capture the attention of the millennials, the generation who want change for their planet so we’re going to create the first ever digital collective for the online community Partnering with companies such as Youtube, Facebook and Spotify.
The release of this song will cross all the media boundaries by working with online and social media talent including musical influencers and bloggers worldwide to promote the song to an audience broadcasting a global message and call to action, as we are a global collective bringing the ocean and it’s importance to the most connected generation in history!